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Attracting New Business

3/23/2012

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by Edward Gomillion
Attracting new business can be frustrating, time consuming, emotionally draining, and sometimes expensive. But does it have to be? I don't believe it dose. While there is no getting around the fact that anything we do takes time, how much time is always relative.

Consider what we do in the course of any given day. Potentially, everywhere we go and everyone we meet is a source for new business. Either as a client directly or as a center of influence for referrals. A long time ago when a company came up with buttons that said "lose weight now, ask me how" you would see them all over and people would ask. I asked what company is doing that. Well, several years later and the buttons were still around. I wanted to test the response on a buttion idea I had. I went and had buttons made that said "ask me why I'm wearing this stupid button." I got a lot of response from that button. Some said the button was negative, some just lauhghed, others were just curious. The point is this. Weather you liked or disliked the button was irrelevant. People responded and it opened them up for conversation. A logo on a shirt, name tag, etc gives information but does not open people up for conversation. We need to be looking for ways to engage peope with open ended questions.

What's been working for you? What's your ideas? I would like to know.
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What do you think?

3/2/2012

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by Edward Gomillion
I want to pose a question to you. The question is "what do you think?" And I really ask this question with the utmost of seriousness. What are the issues that drive you? What are your concerns, hopes, dreams, aspirations? How will anyone know if you don't tell them? The most important power and the most strongest power we have in this life is the power of choice. That's right! The power of choice. Consider this. When did you first decide to be successful? Now you eith had a moment to ponder the question and came up with a date or you answered "I didn't." Either way you made a choice. What I would like you to talk about today and into this week is literally what you think about on a daily basis. What are the motivating factors that make you get up every day and do what you do? You see, I believe most adults ask children what they want to be when they grow up because they are looking for ideas. How many of us have reinvented ourselves to where we are today? That;s not a bad thing. After all, life is about the journey, not the destination.
So tell me, what's on your mind. And then lets see about how we can help you reach you full potential. Have an amazing day.
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About NPCC

We are a strong community of local businesses. We foster growth in the community by
​connecting our member businesses with each other and the residents of North Phoenix.

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16042 N 32nd St, Suite D-10, Phoenix AZ 85032
​P: 602-482-3344      F: 602-595-5651      
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